For the first time FSC will be able to provide structured support to non-certified producers who have a commitment to becoming FSC certified but who need help and/or motivation to achieve this goal. MAP provides a lower entry level to the FSC system and allows for a more pro-poor approach to certification. It is also FSC’s response to new demand for legal verification, but in a framework that incentivizes Forest Management Organizations to keep improving their forest management practices and not just strive for the minimum. MAP creates an effective compliance link between each step so that each incremental improvement increases both the ability to achieve the next step as well as the overall ability to the meet the full standard. Finally, MAP is designed with a claims system that allows limited market benefits at the intermediate steps.
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